AI e creatività - Microsoft Advertising | Creativity in the Era of Copilot and Prompt Engineering

In today's rapidly evolving digital landscape, creativity is being redefined by the power of AI tools like Copilot and the art of prompt engineering. This speech delves into how AI is no longer just a passive tool but an active collaborator in the creative process. We'll explore how prompt engineering is unlocking new realms of innovation, enabling creators to transcend traditional boundaries and think outside the box. From the seamless integration of AI in content creation to its role in enhancing human ingenuity, discover how we're entering a new golden age of creativity, driven by the synergy between human intellect and artificial intelligence. Join us as we navigate this transformative era, where every prompt is a doorway to endless possibilities.

Speaker

Pierpaolo Morgante

Pierpaolo Morgante

Senior Client Director, Microsoft Advertising

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Samuele Serci

Samuele Serci

Sales Lead, Microsoft Advertising Italia

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30
Ottobre
2024
Ora inizio:
10:45