Programma
Scopri l’agenda e gli speaker di Main conference, Palchi Marketing Horizons e Workshop.
PRENOTA uno speed date
Speaker
Davide Arduini
Presidente UNA
Federico Capeci
CEO Spain & Italy Kantar
Stefano De Martino
Conduttore Televisivo
Enzo Frasio
Presidente ASSIRM
Carlo Noseda
Presidente IAB Italia
Neil Patel
Co-founder of NP Digital
Luca Poggi
Amministratore Delegato Rai Pubblicità
Stefania Siani
Presidente ADCI
Marco Travaglia
Presidente UPA
Speaker
Alessandro Caracciolo
Director Hearst Global Solutions Lab
Ambra De Cicco
Head of Traffic & Programmatic Hearst Italia
Speaker
Evita Barra
Head of Advertising Netflix Italia
Stefania Duico
Senior Director Marketing Netflix Italy & Greece
Speaker
Chiara Alvisi
Presidente Istituto dell'Autodisciplina Pubblicitaria
Caroline Giegerich
VP AI IAB US
Jamie Metzl
Founder and Chair OneShared.World, Bestselling author of Superconvergence and Hacking Darwin
12:00
Lotrék | BXO: Dall'ascolto all'ottimizzazione dell'esperienza per migliorare il rapporto tra brand e persone
Content Marketing
Speaker
Pietro Mandelli
Creative Director, Lotrèk
Alessio Marchese
Performance Marketing Director, Lotrèk
12:45
Speaker
Fabrizio Angelini
CEO and Founder, Sensemakers - ComScore
Laura Buscemi
Responsabile R&D Marketing, Citynews
Francesco Costa
Direttore, Il Post
Fabrizio Gatti
Direttore Editoriale Approfondimenti, Today.it - Citynews
16:15
Mobkoi | Mobile at the core of an omnichannel strategy: MOBKOI One Screen and the HERNO case study
Creativity
Speaker
Marco Cancelliere
Managing Director, Mobkoi Italia
Carla Costa
Business Development Director, Mobkoi Italia
17:00
Incubeta | Winning with AI: from Search Cannibalization to Total Profit
Search (sea – seo) e advanced search
Speaker
Irene Laino
Head of Innovation Solutions & GMP, Incubeta
17:00
t2ó Italia | L’arte della guerra (dei dati): strategie predittive per conquistare clienti
Data platforms
Speaker
Alessandro Scartezzini
Chief Innovation Officer, t2ó
17:30
17:45
Speaker
Lorenzo Del Seppia
Commercial Director for Italy, Spain, and MENA, Magnite
Speaker
Marco Ceresa
Group CEO Randstad
Shadae Green
Jamaican bobsleigher, JBSF Executive Trainee
Constantine Kamaras
Co-founder & Chairman Emeritus IAB Europe
Kate McCagg
Global Director of Brand Innovation Lab Amazon Ads
Mike Nuzzo
SVP, Head of Data Hearst Magazines
Stefan Ottlitz
Co-CEO SPIEGEL-Verlag
Rolando Reid
Jamaica Bobsleigh Olympian, JBSF Administrator
Evan Shapiro
Media Cartographer
N. C. Stokes
4 Time Olympian as part of the Jamaica Bobsleigh Team. Member of the Cool Runnings Team
15:30
Speaker
Silvia Broggi
Vicedirettore Generale Marketing Digitale, Publitalia ‘80
Andrea Conte
Director Product Development & Data, Publitalia ‘80
16:15
Speaker
Emanuele Pezzoli
Team Lead Italia, Onclusive Social
Riccardo Preziati
Account Executive, Onclusive Social
16:15
Workshop di xpln.ai
Attention Metrics
Speaker
Anna Iuculano
Country Manager Italia, xpln.ai
16:15
Outcome Consulting | Oltre ai follower c’è di più
Influencer marketing
Speaker
Francesca Comoglio
CMO, PUPA
Marco De Paoli
Managing Partner COO, Outcome Consulting
Beatrice Torre
CMO and Head of Digital, Outcome Consulting
17:00
Unisalute | Innovare il tradizionale – come nasce la prima polizza sanitaria full digital in Italia
e-Commerce & D2C Performance Marketing
Speaker
Umberto Giolito
Head of digital sales, omnichannel & marketing, Unisalute
17:00
Avrage Media | Focus on: la sinergia tra storytelling e direct marketing
Content Marketing E-mail Marketing & Newsletter
Speaker
Valentina Geminiani
Responsabile progetti editoriali e progetti editoriali speciali, Avrage Media
Daniele Paganini
CEO, Avrage Media
Top Speaker
Stefano De Martino
Conduttore Televisivo
Kate McCagg
Global Director of Brand Innovation Lab Amazon Ads
Neil Patel
Co-founder of NP Digital
Caroline Giegerich
VP AI IAB US
Evan Shapiro
Media Cartographer
Stefan Ottlitz
Co-CEO SPIEGEL-Verlag
Jamie Metzl
Founder and Chair OneShared.World, Bestselling author of Superconvergence and Hacking Darwin
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