As audiences increasingly consume content across streaming, TV and digital video, advertisers face growing fragmentation across platforms, publishers and markets. At the same time, AI is transforming how campaigns are planned, activated, optimised and measured.
This session brings together leaders from across the ecosystem to explore how AI and premium video can help marketers navigate complexity, scale campaigns globally while maintaining local relevance, and deliver measurable business outcomes. Join brands and agencies as they discuss the future of borderless advertising and the technologies shaping the next era of growth and influence.